Let me tell you how I helped Dave sell 8,000 CDs in 3 weeks. Back in early 2005 Dave contacted me and introduced himself as a singer-songwriter originally from New York. He was currently living in Germany where he was gigging but he was having trouble selling his CDs and wanted some help with his marketing. Dave didn't want to worry with the marketing, in fact he absolutely hated doing the marketing. He had lost confidence in selling his CD - and his lame efforts to ask people if they'd like a copy of his CD usually failed miserably. As a result, Dave had only sold about 100 CDs in over 3 months since the launch. And I know (and I'm sure he did deep inside) that he could easily have done better than that. Dave, like most musicians, really believed it was a numbers game. Do 10 gigs and sell 20 CDs, 2 CDs at each gig. Or do 15 gigs a month and sell 30 CDs and anything more than 2 CDs a gig is bonus. Does Dave's story hit close to home? Well, that doesn't work f...